Mike Moone turned to Fast Forward to handle the creation of the branding and to help with the marketing of this unique wine. We created the branding, label, website, and video for Moone: One Thousand Vines.
Mike has been a major figure in the wine industry for over 40 years. He was heavily involved with the leadership of brands like Beringer and Stag’s Leap, and is the owner of Luna Vineyards.
Mike recently turned his winemaking attention closer to home. In fact, you can’t get much closer to home because the fruit for this wine is grown on his personal estate. And it produced something exquisite. The volcanic soils that allow this Cabernet to develop such rich flavor are really wonderful, but extremely limited. There is only about 1 acre available in the terraced vineyard.